Unlocking the Power of AI-Ready Data: Insights from the Benchmark AdTech Symposium
Discover key insights from the recent Benchmark AdTech Virtual Symposium where Above Data and Horizon Media leaders discussed the critical importance of AI-ready consumer data, addressing data fragmentation challenges and showcasing innovative solutions that enhance marketing effectiveness and ROI.
AI is Moving Fast – Is Your Data Keeping Up?
Generative AI is advancing at breakneck speed, transforming industries and redefining how businesses operate. But while companies rush to integrate AI into their workflows, a fundamental problem is emerging: the quality of the data powering these models isn’t keeping up.